Data communication refers to the transmission of data between devices via a transmission medium. It can be accomplished through wired media such as twisted pair cable, coaxial cable, or wireless media such as optical fibers or radio waves. The data must first be encoded, then encapsulated and transmitted by the device that is transmitting it, before being decoded and unencapsulated by the device that is receiving it. This is similar to the transmission of analog signals, however, it is more complicated and focuses on the exchange of binary data (1s and 1s and).
To improve efficiency within an company, companies are using data communication to share information more effectively with dispersed users. For instance, an automotive manufacturer had to relay information to 6’000 inexperienced and dispersed dealers of spare parts to match demand with stock and reduce waste products. This required communication using a network not optimized for data transmission and use a mobile application that was difficult for new users to navigate.
Effective data communication starts by understanding your audience’s perspective on the data. It is about creating visuals to aid in telling the story, giving contextual information, and articulating facts with a clear narrative. It also involves tailoring content to the individual audiences depending on their level of hierarchy, technical proficiency, and interest level. It also involves pushing the boundaries of creativity in order to make data communication more memorable and memorable.
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